Underground posters from the School of Visual Arts

Let’s be real about advertising for a moment. In the digital age, we’re constantly bombarded with click-bait ads and promotional videos. Audiences are becoming more sensitive to these efforts, ad blockers are on the rise, and in 2017 we can expect advertising to continue its trend toward the hyper-personalized. People want human-centric design. But for the School of Visual Arts in New York City, that has never been an issue.

Read the rest from PRINT Magazine